Discover
Join us as we explore the intersection of clinical research, marketing innovation, and patient engagement. Subscribe to stay updated on our latest insights, and don't hesitate to reach out with questions or topics you'd like us to cover.

Your competition isn't advertising on podcasts yet. Health podcast listeners are engaged patients actively researching their conditions. Here's why you should add podcast advertising to your patient recruitment strategy now.

Transform your clinical trial website from information repository to recruitment powerhouse with seven strategic elements that capture qualified participants when 75% of prospects research online before taking action.

Patients with support networks are 3.2 times more likely to join clinical trials, revealing why successful recruitment must engage the entire ecosystem of providers, family members, and community organizations influencing healthcare decisions.

With 70% of potential participants living hours from research sites, trial recruitment must address real barriers through community partnerships and accessible design that makes participation possible regardless of location, schedule, or background.

Stark / Raving Health tackles oncology's enrollment crisis with groundbreaking white paper – introducing innovative "Hunter-Gatherer" media model to connect the 95% of cancer patients missing life-changing trial opportunities.

With 62% of participants struggling to understand trial information, visual storytelling and plain language transform complex protocols into clear experiences, increasing comprehension by 45% while maintaining scientific accuracy.

The rare disease journey includes a 4.8-year diagnostic odyssey before patients face trial barriers of travel limitations, financial burdens, and technological challenges requiring comprehensive support systems.