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With 88% of Americans struggling with health literacy, clinical trial success depends on meeting patients where they are – using clear communication, thoughtful design, and mixed-media education to transform confusion into confident participation.
With 70% of potential participants living hours from research sites, trial recruitment must address real barriers through community partnerships and accessible design that makes participation possible regardless of location, schedule, or background.
Stark / Raving Health tackles oncology's enrollment crisis with groundbreaking white paper – introducing innovative "Hunter-Gatherer" media model to connect the 95% of cancer patients missing life-changing trial opportunities.
With 62% of participants struggling to understand trial information, visual storytelling and plain language transform complex protocols into clear experiences, increasing comprehension by 45% while maintaining scientific accuracy.
The rare disease journey includes a 4.8-year diagnostic odyssey before patients face trial barriers of travel limitations, financial burdens, and technological challenges requiring comprehensive support systems.
New data reveals decentralized trials increase diversity by 47% and reduce dropouts by 28% – signaling a future where technology enhances human connection rather than replacing it in clinical research recruitment.
Communication strategist Christian Wissmuller joins Stark / Raving Health as Copywriter, bringing 15 years of experience translating complex scientific concepts into engaging narratives.