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Blog
Join us as we explore the intersection of clinical research, marketing innovation, and patient engagement. Subscribe to stay updated on our latest insights, and don't hesitate to reach out with questions or topics you'd like us to cover.
Featured Articles
5 Ways to Prioritize Health Literacy to Increase Clinical Trial Patient Engagement
With 88% of Americans struggling with health literacy, clinical trial success depends on meeting patients where they are – using clear communication, thoughtful design, and mixed-media education to transform confusion into confident participation.
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Clinical Research and Economic Anxiety: How Consumer Confidence Impacts Participation
Economic anxiety creates barriers to clinical trial participation as job insecurity and financial concerns drive 12-18% higher withdrawal rates during downturns, changing participant profiles and potentially biasing research results.
News
Stark / Raving Health Hires Industry Veteran Angela Cole as Senior Media Strategist
Senior media strategist Angela Cole joins Stark / Raving Health, bringing award-winning expertise to create data-driven campaigns that accelerate global clinical trial enrollment through precision patient targeting.
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Stark / Raving Health Announces Key Promotions Within Creative Team
Creative excellence rewarded as Stark / Raving Health promotes Michael Coleman to Art Director and Jocelyn Moniz to Senior Designer, strengthening the agency's ability to create impactful patient-centric materials that accelerate clinical trial recruitment.
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Clinical Trial Care is Communication and Engagement
Marketing communications extend beyond recruitment to become essential expressions of care for clinical trial participants—building trust, empowering decisions, and creating supportive environments where 70% of volunteers recognize their crucial role in advancing medicine.
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Mitigating Risks: Essential Strategies for a Successful Global Patient Recruitment Campaign
Successful global recruitment requires proactive risk management – discover how comprehensive strategies for navigating regulatory variability, cultural differences, and logistical challenges protect your clinical trial investment.
News
Stark / Raving Health Wins Three Digital Health Awards for Creative Excellence in Video Design and Production
Stark / Raving Health captures three Digital Health Awards for video excellence, demonstrating how visual storytelling transforms complex clinical information into accessible content that engages patients worldwide.